The secret ingredient? You
At SimplyCook, our mission is to get the nation cooking — helping people create delicious, flavour-packed meals at home with ease and confidence. We deliver high-quality flavour products that inspire customers in the kitchen and make meal creation effortless and enjoyable.
Your mission
As we expand our horizons in 2026 — exploring new product formats, flavours, and ways to reach more home cooks — we’re looking for a creative and detail-oriented
Recipe & Product Developer to help bring this vision to life.
You’ll be responsible for developing and refining SimplyCook’s
core flavour kit range and driving innovation in
related product extensions — from new flavour lines and product formats to exciting ideas that broaden our range and strengthen our position as leaders in flavour innovation.
You’ll manage product development from concept through to launch, support the validation of new ideas, and ensure all recipe content — both printed and digital — is accurate, up to date, and true to our food standards. From hands-on kitchen testing to perfecting cooking instructions and flavour profiles, you’ll play a vital role in shaping the next generation of SimplyCook products — inspiring confidence in our customers and making it easier than ever for them to cook great food at home.
You will
Product Development
- Lead the end-to-end NPD and EPD cycles for SimplyCook’s flavour kits — from concept, kitchen testing, and refinement through to final supplier handover.
- Conduct all recipe and flavour testing for flavour kits and new product formats.
- Liaise with suppliers on samples, feedback, and revisions until the product is finalised.
- Draft simple recipes that align with the brand style and tone of voice of SimplyCook
- Work closely with the Head of Food on product diversification and continuous improvement and refinement of the core range.
Concept Validation & Research Support
- Support our product researcher with testing and validating new product concepts and flavour directions.
Recipe Content Management
- Manage all recipe content for SimplyCook’s website and printed recipe cards, ensuring it remains accurate, clear, and up to date.
- Execute updates and manage progress, ensuring quality and consistency across all recipes — with final sign-off from the Head of Food.
- Lead the upcoming project to review and update all existing recipe cards to comply with food safety and regulatory standards, working closely with the Design and Operations teams to update copy with validated cooking times and to support on proof-reading and sense-checking.
Content & Shoot Support
- Support regularly on recipe photo and video shoots, ensuring dishes are prepared, styled, and represented beautifully and accurately.
Collaboration
- Work closely with the Technical Manager to ensure all product details are captured correctly.
- Collaborate with the Head of Food and wider Food Team to deliver innovation projects smoothly and effectively.
You’ll thrive in this role if you:
- Are creative and passionate about food with an excellent awareness of emerging food trends.
- Love creating food that’s flavourful, practical, and consumer-led.
- Enjoy hands-on development and seeing products through from idea to launch.
- Care deeply about recipe accuracy and customer experience.
- Work collaboratively and bring energy to cross-functional projects.
About us
At SimplyCook we want to get Britain cooking! Despite our nation’s love of food, constant cooking shows on TV and a few too many celebrity chefs, most of us only have 6 meals or less in our repertoire. We want to change that by making cooking a simple and hassle free process without meaning bland and boring!
We want to achieve 3 things:
- We love flavour – we want your dinners to taste amazing.
- We want to save you money – our short shopping lists mean you don’t have to spend on 20 ingredients to cook a tasty new recipe and our meals work out between £2 and £6 per person in total.
- We want you to be in control – you can use our kits when you want, our recipes take around 20mins, and the items you have to add are easily accessible.
SimplyCook boxes contains 4 easy to follow recipes and 4 ingredient kits. Each kit is designed to provide perfect taste containing ingredient blends devised by professional chefs.